National Leadership
& Innovation in
Children's Education
See how the National Head Start Association's new brand and website are helping it and its members ensure every child in America has the opportunity to succeed.
See the Work
The Definitive Measure of Global Environmental Performance
See how research, a data-rich website, and online tools are helping Yale change how governments and business around the world implement policies that combat climate change.
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The New Home of Leading Global Academic Research
See how Columbia University’s new website is uniting its global community and providing an online home for its schools, institutes, programs, and scholars around the world.
See the Work
Helping Realize a Global Strategy to Tackle Climate Change
See how ClimateWork's new organizational strategy has been translated into a clear message and compelling brand experience that's helping change climate philanthropy.
See the Work
Strengthening the
Voice of a Leader for
a More Equitable NYC
Find out how a focused message and visual branding are helping The Pratt Center ensure more equitable, sustainable communities for all New Yorkers.
See the Work

Designing a New Way Forward

MSDS is a web design and branding firm, partnering exclusively with nonprofit and higher education institutions to achieve greater impact through effective brand strategy, design, and content strategy.

MSDS Insights

Three Ways to Make Your Website's Images More Powerful
Let’s face it: content development is a pain in the web-development butt. Although seemingly a straightforward task, anyone who has broached the task knows how both nuanced and broad you must be, how provocative and affable, how articulate and...
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Drupal 7 Theming with Twig
Meet Twig The biggest Drupal 8 innovation for front-end developers is use of the Twig template engine. Twig provides a simple and concise syntax for building HTML templates. Here's a snippet of a template in the Drupal 7 theming engine (PHPTemplate...
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How Nonprofit Branding Strengthens Impact: Part 2
In my previous article , I introduced some thinking on the nature of a nonprofit's brand, three characteristics of a compelling nonprofit brand experience, and the six key components of every brand. The big takeaway (hopefully) was that a brand is a...
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MSDS New & Notable

MSDS Wins Gold and Silver Honors in the 2015 W3 Awards
The results for the 2015 W³ Awards are in, and we're proud to say that MSDS's work with ClimateWorks on their website redesign has been recognized with a Gold award from the W³ Awards in the Environmental Awareness category, while our work with...
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MSDS Sponsors ComNet15 Conference
MSDS is proud to announce our sponsorship of ComNet15 , the annual conference of The Communications Network. The Network expects to host 450+ senior nonprofit and foundation professionals from across the social sector for 3 days of learning,...
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We're Looking for a Developer Apprentice for 2015-2016!
Are you a talented web developer looking to get your hands dirty working on real-world projects? Do you want to work directly with senior staff to learn all the hard and soft skills of the trade? We're looking for one exceptional web developer...
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