National Leadership
& Innovation in
Children's Education
See how the National Head Start Association's new brand and website are helping it and its members ensure every child in America has the opportunity to succeed.
See the Work
The Definitive Measure of Global Environmental Performance
See how research, a data-rich website, and online tools are helping Yale change how governments and business around the world implement policies that combat climate change.
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The New Home of Leading Global Academic Research
See how Columbia University’s new website is uniting its global community and providing an online home for its schools, institutes, programs, and scholars around the world.
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Helping Realize a Global Strategy to Tackle Climate Change
See how ClimateWork's new organizational strategy has been translated into a clear message and compelling brand experience that's helping change climate philanthropy.
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Strengthening the
Voice of a Leader for
a More Equitable NYC
Find out how a focused message and visual branding are helping The Pratt Center ensure more equitable, sustainable communities for all New Yorkers.
See the Work

Designing a New Way Forward

MSDS is a web design and branding firm, partnering exclusively with nonprofit and education clients to achieve greater impact through effective brand strategy, design, and content strategy.

MSDS Insights

How Nonprofit Branding Strengthens Impact: Part 1
It used to be that nonprofits shied away from prioritizing their brands. After fifteen years of running MSDS, however, I've noticed that nonprofits are becoming more aware of the link between a brand's strategic value and organizational impact . One...
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How to Make Content-Heavy Websites More Engaging & Effective
It’s official—our attention span is now shorter than that of a goldfish . As far back as 1971…wait, what was I about to say? Anyway, though the goldfish statistic does oversimplify things, there’s no denying that sustaining online engagement has...
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8 Keys to a Successful Client/Design Firm Relationship
In my experience, communication is often the biggest impediment to a productive client/design firm relationship. It also underscores the importance of discussing the dynamics of the client/design firm relationship before exploring the nuances of the...
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MSDS New & Notable

ClimateWorks Wins MyFonts Design Award
MSDS's recently launched website redesign for ClimateWorks has been selected for 's prestigious Site of the Day award, broadening our experience in the Cause-Driven practice area. is a branch of MyFonts that acts as a non...
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MSDS Wins 2 Creativity International Awards
The winners for the 45rd Annual Creativity International Awards were announced today, and MSDS is proud to announce that 2 client projects have been awarded in the Non-Profit Interactive Design category. The site we developed with ClimateWorks won a...
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MSDS Wins 3 American Web Design Awards
The results for the 2015 American Web Design Awards are in, and we're proud to announce that MSDS's work with Acadia Center , the March on Washington Film Festival , and Souls Grown Deep Foundation have each been recognized with American Web Design...
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