National Leadership
& Innovation in
Children's Education
See how the National Head Start Association's new brand and website are helping it and its members ensure every child in America has the opportunity to succeed.
See the Work
The Definitive Measure of Global Environmental Performance
See how research, a data-rich website, and online tools are helping Yale change how governments and business around the world implement policies that combat climate change.
See the Work
The New Home of Leading Global Academic Research
See how Columbia University’s new website is uniting its global community and providing an online home for its schools, institutes, programs, and scholars around the world.
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Helping Realize a Global Strategy to Tackle Climate Change
See how ClimateWork's new organizational strategy has been translated into a clear message and compelling brand experience that's helping change climate philanthropy.
See the Work
Strengthening the
Voice of a Leader for
a More Equitable NYC
Find out how a focused message and visual branding are helping The Pratt Center ensure more equitable, sustainable communities for all New Yorkers.
See the Work

Designing a New Way Forward

MSDS is a web design and branding firm, partnering exclusively with nonprofit and education clients to achieve greater impact through effective brand strategy, design, and content strategy.

MSDS Insights

Drupal 7 Theming with Twig
Meet Twig The biggest Drupal 8 innovation for front-end developers is use of the Twig template engine. Twig provides a simple and concise syntax for building HTML templates. Here's a snippet of a template in the Drupal 7 theming engine (PHPTemplate...
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How Nonprofit Branding Strengthens Impact: Part 2
In my previous article , I introduced some thinking on the nature of a nonprofit's brand, three characteristics of a compelling nonprofit brand experience, and the six key components of every brand. The big takeaway (hopefully) was that a brand is a...
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Transforming Data into Visualization
Data visualization , for a designer, is the process of taking a complex structure and breaking it down in a way that the reader can easily comprehend. It is a powerful tool used to translate complex data into accessible insights. In this article, I’...
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MSDS New & Notable

Upcoming Webinar on Designing Effective Content-Heavy Websites
Matthew Schwartz, Founder and Director of Strategy for MSDS, will be presenting "Deepening Audience Engagement With Content-Heavy Websites" as a webinar in conjunction with the Nonprofit Technology Network.
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MSDS Enters Three Proposed Sessions in NTEN's 2016 Nonprofit Technology Conference
MSDS has entered three proposals for breakout sessions for the 2016 edition of the Nonprofit Technology Conference , the Nonprofit Technology Network 's annual gathering of thousands of nonprofit professionals transforming technology into social...
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Upcoming Webinar on Building a Brand That Increases Social Impact
Matthew Schwartz, Founder and Director of Strategy for MSDS, will be presenting "Building a Brand That Increases Social Impact" as a webinar in conjunction with the Grants Managers Network.
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